Creator Economy · Media & Technology · Newsletter Authority

Jim Louderback

Former CEO of VidCon and Revision3, former editor-in-chief of PC Magazine, and the voice behind Inside the Creator Economy. Jim makes sense of the platforms, technology, and business models shaping the next era of media.

Creator Economy Media & Technology Newsletter Sponsorships Events & Moderation
Jim Louderback
Former CEOVidCon & Revision3
Former Editor-in-ChiefPC Magazine
Editorial FocusCreator Economy
Weekly NewsletterInside the Creator Economy
Audience Proof

A front-row view of the creator economy.

49,370
LinkedIn followers
October 2, 2026
1.64M
LinkedIn impressions
September 5-October 2, 2026
840,680
LinkedIn members reached
September 5-October 2, 2026
6,922
Emails delivered · selected issue
October 12 issue · reported October 20, 2026

LinkedIn results include sponsored distribution, not an organic-only benchmark. Newsletter and social audiences are separate and may overlap.

LinkedIn Follower Audience

October 2, 2026

Founders & senior leaders

27% senior-level · 13% CXO · 11% director. Founder is the leading job title at 9%.

Media & technology hubs

Los Angeles metro 10% · New York City metro 10% · San Francisco Bay Area 8% · London area 3%.

From startups to enterprise

20% work at companies with 2-10 employees; 15% at companies with 11-50; 12% at companies with 10,001+.

Historical Campaigns

A useful story. A natural fit.

LinkedIn

Business travel, made personal.

A hands-on Navan Edge story follows Jim’s real booking decisions, from flight preferences to a human concierge.

Read the sponsored post ↗
Adobe · LinkedIn

Creativity on the road.

Adobe tools connect Jim’s newsletter production with the creator-industry events he helps shape.

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From research to presentation.

Jim shows how he turns creator-economy research into a presentation with Gamma, using a workflow built around tools he already uses.

Explore the Gamma partnership ↗
Partnership Formats

LinkedIn thought leadership

First-hand product stories, industry analysis, and a clear point of view.

Newsletter integrations

Editorially aligned sponsorships across the distinct email and LinkedIn editions.

Events & programming

Creator-industry programming, expert conversations, and moderation.

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